Despina Mitrakas

Despina Mitrakas


Despina Mitrakas is a Multimedia Designer and the director of Show Pony Graphics, a leading equestrian design studio in Australia.

For over 15 years she has been designing for some of the largest equestrian companies and horse associations in Australia, providing services such as Web Design, Magazine Design, Graphic Design, Product Design and Marketing. She is currently involved with publications including the Australian Stock Horse Journal, Australian Performance Horse Magazine, Australian Campdrafting Magazine and the Australian Riding Pony Stud Book Society Annual Publication.

Despina has a Bachelor Degree in Multimedia Systems Majoring in Applications studied at Monash University in Melbourne and began her career working in corporate design. She has been involved with horses for a long time, and runs a successful pony stud from her farm in Darraweit Guim, Victoria, Australia. Her ponies have won numerous champions in hand and under saddle in the show and dressage arena. Despina is dedicated to the development of Equestrian Business and in 2018 in conjunction with Equine Productions, she developed the Equitana Melbourne Business Awards which were a huge success. In 2019 again together with Equitana Auckland she brings the awards to Auckland for the first time.

Education Sessions

Promoting your Equestrian Business Online

Thursday, 21st November | Equine Mind Coach Stage

The presentation will go through your website, google, google business / places, social media, facebook, youtube, instagram and twitter, and finally email marketing. It will be a quick overview on all topics to fit it into 45 mins but let's find time anyway for questions & answers!

Promoting your Equestrian Business on Social Media

Sunday, 24th November | Classroom

Let's talk about the promotion of your Equestrian Business on social media, including facebook, twitter, and youtube and we'll go into more in depth as we explore the opportunities available to you.
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